A show of hands. How many of you like roller coasters? Or Tilt-a-whirls? Sounds like fun to me. But how about tornados or hurricanes? Not so much fun. Changes in the MLS can be compared to some or all of the above to each of us. But change is growth and it can often be a good thing.
I remember when my kids were young and complaining about pains in their legs. Both were runners even in elementary school, so my first thoughts were that it was muscle pain from running too much. Then I noticed that their jeans or skirts were shorter and I realized that they were having growth spurts. The pains they were feeling were the leg bones growing.
I don’t remember these pains myself as a child though I’m sure I had them, and I’ve never had a broken bone, but I have had knee surgery that involved the bone. I learned then that bone pain HURTS!!! Beyond anything else physical that I’ve experienced. Including childbirth.
I was reminded of this recently through my friend and coworker, Michaela. Her kids are experiencing growth spurts and leg pain. It’s difficult to see someone go through pain and not really be able to do much. Pain relievers can help, but growth is growth and it will happen regardless. Stop the pain now, but it will come back when the medication wears off. Sometimes we just have to hurt for a little bit in order to grow.
Our Association has been experiencing growing pains over the past couple of years. We’ve had staff changes, rules changes, new systems coming in, some still to come. The big change that’s coming up is a change to the MLS system itself.
We’ve mentioned before that the MLS system will change. The List-It system we use now is being phased out by our MLS vendor, Solid Earth. They have a new MLS platform called Spring that is in development. As time goes along, their customers will all be switched over to Spring.
An awesome group of agents and brokers have been put together by President Jan Hooks and ECAR Chief Executive Officer Anne Rendle to evaluate and determine the future of the MLS system at ECAR. We’ll either stay with Solid Earth and Spring, or switch to another vendor.
I’ve seen all of the finalists and I can tell you that whatever system is chosen, it will be so far above and beyond List-It which is a great MLS system, but it’s over 10 years old. There are new needs and technology that List-It just can’t handle. That’s why Solid Earth is replacing it. Now is the perfect time to make sure that ECAR has the best MLS system available. Even if it means change.
There are things you can do to help yourself and ECAR in general with these changes. First, the change is not right around the corner. We’re talking about 6 months to a year before List-It goes bye bye. So no panic!
Second, accept that change will happen. You might not like it, but it’s going to happen. One way or another, the MLS system will change.
Third, start preparing your data. Listings can easily (at least on our end) be transferred from one MLS system to another. Other things like custom reports, saved searches, prospects often cannot. You have some choices to make when it comes to these features.
One choice is ListingBook. We just wrapped up the initial training sessions on how to use this system. I like to call it “prospects on steroids”. It’s free to use the basic services and it allows you to enter your prospect info and set them up to get daily emails with the info that they need. Is it exactly the same as the Prospect system in List-It? No. It doesn’t have a couple of things and it has additional features. Give it a try on at least a few of your prospects and see how it goes.
Another choice is to wait for the new MLS system to start up. We anticipate running both List-It and a new system side by side for at least three months. So you’ll have to time get everything duplicated then. But don’t wait to the last minute. It comes a lot faster than we ever think it will.
You’ll see more Tips and blogs about the changes coming to the MLS. My #2 goal in this transition is to make sure that we get a lot of information out about the change. I know that I won’t make it 100% but I would love to reach the day when List-It is turned off and not one single agent says “no one told me!!”
Oh, and my #1 goal in this process? To make sure that each agent who logs into the new MLS, whichever one it is, immediately sees why the change was done. Everyone will be okay or even happy about it. Yes, I have really big pipe dreams. But then again, I like roller coasters!
Questions? Comment on this post, or email susan@ecaor.com.
Susan Beck, MLS Director
Emerald Coast Association of REALTORS
Fort Walton Beach, FL